Which of the following elements is not a part of SWOT analysis?

In the context of SWOT analysis, the acronym stands for Strengths, Weaknesses, Opportunities, and Threats. This strategic planning tool helps organizations identify internal and external factors that can impact their success.

Strengths refer to the aspects of a business that give it an advantage over others; weaknesses highlight areas that need improvement. Opportunities represent external chances to grow and develop, while threats are external challenges that could hinder progress.

Goals, while important in strategic planning, are not part of the SWOT framework. Instead, they often emerge after analyzing the findings from the SWOT analysis. Thus, a focus on identifying strengths, weaknesses, opportunities, and threats is essential for a comprehensive understanding of an organization’s position, whereas setting goals comes as a subsequent step based on that analysis.